Switched On: Making book with ePUB
The ePUB standard, developed by Adobe, allows consumers to purchase books at a variety of digital stores and use them on a wide range of compatible devices without the manufacturer having to explicitly support them. That may sound a bit like the PlaysForSure initiative that Microsoft tried mounting to challenge the iPod but ultimately shifted away from (at least for MP3 players) in favor of the Zune, but ePUB has a better shot than PlaysForSure did.
First, unlike PlaysForSure, which was playing catch-up to the already dominant iPod, ePUB is appearing relatively early in the market; it need not break anyone’s “stranglehold.” Second, after attracting the support of Sony, the format achieved a significant coup with the support of Barnes & Noble, which noted last week that it was “excited” to be supporting the format in its forthcoming Nook e-reader.
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Filed under: Software
Switched On: Making book with ePUB originally appeared on Engadget on Sun, 25 Oct 2009 12:30:00 EST. Please see our terms for use of feeds.
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Posted: October 25th, 2009
at 1:30pm by Ross Rubin
Topics: Barnes & Noble, BarnesAndNoble, BarnesNoble, Ebook, EbookReader, Kindle, SwitchedOn, adobe, amazon, barnes and noble, column, columns, drm, ebook reader, epub, featured, feautures, reader, sony, switched on
Amazon Dumps Sprint for Kindle 2, Embraces AT&T
In a stealthy yet significant move, Amazon has dropped Sprint as its wireless partner for the latest versions of the Kindle 2 e-book reader. From now on, new Kindle 2s, in the U.S. and worldwide, will be powered exclusively by AT&T’s 3G network.
“Due to strong customer demand for the new Kindle with U.S. and international wireless, we are consolidating our family of 6-inch Kindles,” says Drew Herdener, spokesperson for Amazon.
The move was announced in a quiet update to Amazon’s product page for the Kindle rather than through a press announcement.
The move is a big blow to Sprint, which was the first U.S. telecom carrier to experiment with supporting mobile devices beyond cellphones and netbooks. It also means AT&T has all but cornered the wireless-connectivity market for e-readers. In addition to the Kindle 2, AT&T’s network forms the backbone of the new Sony touchscreen reader and Barnes & Noble’s recently introduced Nook e-reader. All that’s left for Sprint? Providing service for Amazon’s XL-sized Kindle DX, and supporting all the existing Sprint-connected Kindles.
When Amazon introduced the Kindle in 2007, the company highlighted wireless downloads of books as the device’s unique feature. The move helped the Kindle gain an edge over Sony, which had introduced its e-reader earlier but without wireless connectivity.
Earlier this year, Amazon offered a second-generation Kindle called Kindle 2 and a big-screen reader called the Kindle DX. Kindle 2 has a basic browser and lets users check text-heavy sites such as Wikipedia. But the devices were restricted to the United States.
Finally, this month, Amazon debuted an international version of the Kindle 2. It was the first Kindle to use AT&T’s network instead of Sprint’s. Kindle DX is still not available outside the states.
“Now that they are selling a Kindle overseas, it makes sense for them to have just one product that they can sell in all markets,” says Charles Golvin, an analyst with Forrester Research. “And, since, in most of the world GSM is what is used, having a single product helps drive down costs for Amazon.” Sprint’s network is based on the CDMA standard.
That doesn’t mean Kindle buyers who bought their device before October will be switching to AT&T.
“Existing Kindle users, owners of the first- and second-generation Kindles and Kindle DX, will not notice any change to their experience. They will continue to utilize the Sprint network in the U.S.,” says Herdener.
And at least until Amazon introduces an international version of Kindle DX, Sprint will continue to be in business with Amazon.
“Sprint still powers the Kindle DX,” a Sprint spokesperson told Wired.com. “So it is not accurate to say that our relationship with Amazon is over.”
Meanwhile, for Kindle users, the switch from Sprint to AT&T raises questions about reliability of service. Weighed down by heavy data use from the iPhone, AT&T’s U.S. network has become congested, leading to slow connectivity and dropped calls.
And with about 3 million e-readers expected to be sold next year, could AT&T’s network face additional strain? Not really, says Golvin. “The type of connection that the Kindle needs is different from that of a phone, since there is no voice component, only a data component,” he says. “The actual capacity consumed by all Kindles now and those coming on to the network is very, very small compared to the rest of the network.”
Kindle users are also less likely to notice small delays or disturbances in the network, says Forrester’s Golvin. Unlike a web page, downloading a book does not require near–real-time display of different components.
“On an e-book reader, the congestion is invisible,” says Golvin. “The downloaded book arrives when it arrives, and a few seconds’ wait does not change much.”
See Also:
- Hands-on with International Kindle
- Barnes & Noble Unveils Kindle-Killing, Dual-Screen ‘Nook’ E-Reader
- Amazon Kills U.S. Kindle, Cuts International Price
- International Kindle Now Shipping: The Good, the Bad and the Ugly
- Kindle Goes International — With a Little Help From AT&T
- Review: Amazon.com Kindle 2
- Review: Amazon.com Kindle DX
Top photo: Jim Merithew/Wired.com
Homepage photo: Gubatron/Flickr
American Booksellers Association concerned that rapidly falling book prices will be bad for consumers. Yes, you read that right. Low prices = bad.

Books, books, books! The American Booksellers Association, a trade group that represents small bookstores (not Barnes and Noble and the other big guys), has asked the Department of Justice to investigate whether or not Amazon, Wal-Mart, and Target have “[devalued] the very concept of the book” with their ongoing price war. Well, they’re actually asking for an investigation into their selling practices. That is, because Amazon wants to outsell Wal-Mart, and Wal-Mart wants to outsell Amazon, they both sell the latest book (think Stephen King, Dan Brown, etc.) for some really low price, like $10. When you consider that the average hardcover “should” cost something like $20-$30, just based on the wildly outdated economics of book-selling, then you understand why the ABA is so upset.
Here’s what the ABA is thinking: it represents The Little Guy, the indie bookstore on Main Street, USA that doesn’t have the clout of Barnes and Noble or Borders. If these big guys keep trying to undercut each other, it lowers the price Main Street can set for a book. Why would someone pay $30 for a book when they can buy it for $10 from Wal-Mart? The problem becomes, after Main Street goes out of business, that limits the amount of information (books) out there. And what if some author releases a crazy book about some controversial topic, one that Wal-Mart refuses to carry because it doesn’t want to “offend” its customers or whatever? Now there’s no Main Street bookstore to turn to, and that information never gets out there. Then the marketplace of ideas suffers, and we’re all worse off. That’s the ABA’s thinking, at least, and it’s not entirely unreasonable, I don’t think.
If you want, this topic could easily balloon into a much deeper, philosophical discussion on the entire book industry—remember, Barnes and Noble said the other day that the book industry is still bigger than Hollywood, video games, etc.—but other, better people have already begun to tackle that debate.
And why is this on CrunchGear? Yup, e-books. You can make the argument, and the ABA has done just that, that it was the initial release of the Kindle that got this whole dangerous price war started. Amazon needed to jumpstart the public’s acceptance of e-books, so they did the inverse of what game companies do when they release a new system: game companies make money on the software and lose money on the hardware (at least initially), while Amazon was selling these e-books for something like one-third their “actual” value. Gotta get those Kindles out there!
So that’s basically it. The ABA is concerned that a price war, started by the introduction of the Kindle, will eventually limit the number and quality of ideas available to y’all. You’re free to disagree, and I get the feeling that many of you will.
Amazon Kills U.S. Kindle, Cuts International Price

Perhaps to avoid consumer confusion, or to grab back a few headlines from Barnes and Noble’s sweet looking Nook e-reader, Amazon has dropped the Sprint-powered US Kindle and now sells just the International version along with the super-sized DX. And the price has also been dropped to $260, the same as the old Kindle 2 and the same as the Nook. It looks like this fight is on.
Those of you who already bought the International Kindle for $280 upon launch, you’ll get a $20 refund from Amazon. Here’s the e-mail I got:
Good news! Due to strong customer demand for our newest Kindle with U.S. and international wireless, we are consolidating our family of 6” Kindles. As part of this consolidation, we are lowering the price of the Kindle you just purchased from $279 down to $259. You don’t need to do anything to get the lower price—we are automatically issuing you a $20 refund. This refund should be processed in the next few days and will appear as a credit on your next billing statement.
Good news indeed. Now, Amazon, perhaps you could start selling all titles in the US store to overseas customers, and maybe switch on my damn web browser. Just saying, is all.
Product page [Amazon]
See Also:
- Barnes & Noble Unveils Kindle-Killing, Dual-Screen 'Nook' E-Reader …
- Hands-On With the International Kindle and Its Surprise Web Access …
- Kindle Goes International — With a Little Help From AT&T
- 5 Things That Make Us Want Barnes & Noble's Nook E-Reader
- Barnes & Noble's Shiny, Sharing-Friendly 'Nook' eBook Reader …
Photo credit: Charlie Sorrel
Posted: October 23rd, 2009
at 7:54am by Charlie Sorrel
Topics: Kindle, Media Players, e-books, price-war
Amazon Kindle for PC available ’soonish’
[Via CNET]
Filed under: Desktops, Laptops
Amazon Kindle for PC available ’soonish’ originally appeared on Engadget on Thu, 22 Oct 2009 19:39:00 EST. Please see our terms for use of feeds.
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Posted: October 22nd, 2009
at 8:39pm by Joseph L. Flatley
Topics: AmazonKindleForPc, Kindle, KindleReader, PC, amazon, amazon kindle for pc, app, e-book, e-reader, kindle reader





